Downtown Brooklyn Partnership (DBP), NYC Department of Small Business Services (SBS) and MASARY Studios are excited to bring a new light art installation to the streets of Downtown Brooklyn. In Every Transition, A Pattern will energize the block-long storefront windows of the iconic former Macy’s building on Fulton Street until March 16 with rhythmic lights driven by audio recordings of the Downtown Brooklyn environment, to create a kaleidoscope of colored lights on the storefront windows and sidewalk.

In Every Transition, A Pattern responds to the energy of the Fulton Mall. It is an artwork driven by the corridor’s pulse, evoking rhythm through light in the building’s storefront windows while also inviting pedestrians to examine the liminal space between street and store. The artwork utilizes a structure installed in the interior of the storefront, creating a dynamic, evolving pattern of light, geometries and expressions all driven by audio recordings from Downtown Brooklyn. Music, conversation, traffic, pigeons, crosswalk signals, subway sounds, and more have been compiled by MASARY to create a sound score that is programmed to control the lighting patterns.

The project was funded by the New York City Department of Small Business Services (SBS) through its Public Realm Grant program, with support from United American Land, who purchased the property in 2025. The program’s goal is to empower community-based organizations to activate commercial corridors in the evening and help address nighttime safety concerns, celebrate local commerce and culture, reconnect communities that are divided by physical or perceived barriers, and cultivate innovation in public realm improvements.

Visitors to the installation are encouraged to stay awhile and enjoy some of the neighborhood’s great offerings. Over a dozen local businesses are offering deals to entice people to get the full benefit of a trip to Downtown Brooklyn.

This is one of many temporary artworks that contribute to the neighborhood’s vital street life and introduce new audiences to to Downtown Brooklyn.

Read what NY Times has to say: In a Shuttered Macy’s, You Can Feel the Pulse of Fulton Street

And join us for the official launch on Monday Feb 2 @ 5:30pm. RSVP HERE