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Shops

‘Downtown Brooklyn’ Apple Store visually stunning and already packed

April 22, 2020

By Mary Frost
December 5 2017

According to Apple Insider, the store (dubbed Apple Downtown Brooklyn, though not officially in Downtown) has 160 employees. More than 40 of the “geniuses,” wearing bright red shirts, could be seen working the floor on Monday. Despite the crowd, several — including a helpful employee named Wendy — worked dedicatedly to solve this reporter’s issue with a mini-tripod.

The Apple Store is not just about buying and fixing your Apple products, staffers said. Michael, an Apple employee who lives in Boerum Hill, talked up numerous activities offered at the store, including photo walks and classes. These range from how to create spreadsheets to pro tips for creating music videos and art pieces.

The emporium’s visually stunning interior features huge triangular windows, potted ficus trees, wooden tables and displays filled with products.

This is Apple’s second Brooklyn location; the first is in Williamsburg.

Photos by Mary FrostPhotos by Mary Frost

Read this article on Brooklyn Daily Eagle’s website.

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